704 Shop Logo Long Sleeve Tee - White/Blue (Unisex)

$ 38.00

100% 5.9 oz Heavy Weight Cotton
Side Split Bottom Hem for Slightly Larger Lenght on Back
Fits True to Size - if you prefer a baggier fit, size up
Machine Wash Cold, Hang Dry

704 Shop Logo Tee - White/Blue (Unisex)

$ 35.00

5.3 oz mid-weight cotton
Fits true to size - if you prefer a baggier fit size up
Machine Wash Cold, Hang Dry

704 Shop Logo Tee - Black/Blue (Unisex)

$ 35.00

100% Cotton
Fits true to size - if you prefer a baggier fit size up
Machine Wash Cold, Hang Dry

704 Shop Logo Long Sleeve Tee - Black/Blue (Unisex)

$ 38.00

100% 5.9 oz Heavy Weight Cotton
Side Split Bottom Hem for Slightly Larger Lenght on Back
Fits True to Size - if you prefer a baggier fit, size up
Machine Wash Cold, Hang Dry

704 Shop 704 Evenfall Tee - White (Unisex)

$ 35.00

100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry

704 Shop 704 Evenfall Tee - White (Unisex)

704 Shop 704 Evenfall Tee - Athletic Heather (Unisex)

$ 35.00

100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry

704 Shop 704 Evenfall Tee - Athletic Heather (Unisex)

704 Shop 704 Evenfall Tee - Tan (Unisex)

$ 35.00

100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry

704 Shop 704 Evenfall Tee - Tan (Unisex)

704 Shop 704 Evenfall Crop Tee - Athletic Heather (Women's)

$ 35.00

100% 5.3 oz Midweight Cotton
Machine Wash Cold, Hang Dry

704 Shop 704 Evenfall Crop Tee - Athletic Heather (Women's)

704 Shop x Autism Charlotte Circles Tee - White (Unisex)

$ 35.00

60% Cotton, 40% Polyester
Athletic fit, if you prefer a baggy fit - size up
Machine Wash Cold, Hang Dry

704 Shop x Autism Charlotte Circles Tee - White (Unisex)

704 Shop x Autism Charlotte Circles Tee - Navy (Unisex)

$ 37.00

60% Cotton, 40% Polyester
Athletic fit, if you prefer a baggy fit - size up
Machine Wash Cold, Hang Dry

704 Shop x Autism Charlotte Circles Tee - Navy (Unisex)

704 Shop Seven Ohh Four Circle Tee - Tan (Unisex)

$ 35.00

100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry

704 Shop Seven Ohh Four Circle Tee - Tan (Unisex)

704 Shop Seven Ohh Four Circle Tee - Pale Blue (Unisex)

$ 35.00

100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry

704 Shop Seven Ohh Four Circle Tee - Pale Blue (Unisex)

704 Shop Seven Ohh Four Circle Muscle Tank - Peach (Women's)

$ 35.00

Women's relaxed fit muscle tank
65% Polyester, 35% Viscose
Machine Wash Cold, Hang Dry

704 Shop Seven Ohh Four Circle Muscle Tank - Peach (Women's)

704 Shop Charlotte Crown Crop Tee - Black (Women's)

$ 35.00

100% 5.3 oz Midweight Cotton
Machine Wash Cold, Hang Dry

704 Shop Charlotte Crown Crop Tee - Black (Women's)

704 Shop CLT Arose Tee - Natural (Unisex)

$ 35.00

100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry

704 Shop CLT Arose Tee - Natural (Unisex)

704 Shop CLT Arose Tee - Burgundy (Unisex)

$ 35.00

100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry

704 Shop CLT Arose Tee - Burgundy (Unisex)

704 Shop CLT Arose Tee - Coal (Unisex)

$ 35.00

100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry

704 Shop CLT Arose Side Slit Tank - Maroon (Women's)

$ 35.00

Women's relaxed fit muscle tank
65% Polyester, 35% Viscose
Machine Wash Cold, Hang Dry

704 Shop CLT Arose Side Slit Tank - Maroon (Women's)

704 Shop CLT Arose Side Slit Tank - Black (Women's)

$ 35.00

Women's relaxed fit muscle tank
65% Polyester, 35% Viscose
Machine Wash Cold, Hang Dry

704 Shop CLT Arose Side Slit Tank - Black (Women's)

704 Shop Charlotte Script Dogwood Tee - Natural (Unisex)

$ 35.00

100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry

704 Shop Charlotte Script Dogwood Tee - Natural (Unisex)

704 Shop Charlotte Script Dogwood Crop Tee - White (Women's)

$ 35.00

100% 5.3 oz Midweight Cotton
Machine Wash Cold, Hang Dry

704 Shop Charlotte Script Dogwood Crop Tee - White (Women's)

704 Shop Supima® Cotton 704 Logo Tee - Black/White (Unisex)

$ 38.00

Supima® Cotton is American Grown by licensed farmers that is widely known as the finest cotton in the entire world. Here's what you need to know about Supima Cotton:

Supima® Cotton's main differentiator is it's extra-long staple fibers. Most cotton fibers measure 1-inch in length, but Supima® averages 1.5-inches resulting in premium properties such as strength, softness, and color retention
Supima® is twice as strong as regular cotton. The longer fibers resist pulling breaking, and tearing making tee's keep their form longer.
The longer length in fibers also results in less fiber ends which gives the end product a much smoother surface that naturally resists pilling. This also means these tee's will only get softer with time.
Because Supima's fibers are finer, they absorb dye better and penetrate deeper which keeps your tee's color brilliant wash after wash
Supima® cotton is enhanced through use and wear, meaning your tee will only get better with time
- 6 oz 100% American grown SUPIMA® cotton
- Fits True to Size
- Machine Wash Cold, Hang Dry

704 Shop Supima® Cotton 704 Logo Tee - Heather/Black (Unisex)

$ 38.00

Supima® Cotton is American Grown by licensed farmers that is widely known as the finest cotton in the entire world. Here's what you need to know about Supima Cotton:

Supima® Cotton's main differentiator is it's extra-long staple fibers. Most cotton fibers measure 1-inch in length, but Supima® averages 1.5-inches resulting in premium properties such as strength, softness, and color retention
Supima® is twice as strong as regular cotton. The longer fibers resist pulling breaking, and tearing making tee's keep their form longer.
The longer length in fibers also results in less fiber ends which gives the end product a much smoother surface that naturally resists pilling. This also means these tee's will only get softer with time.
Because Supima's fibers are finer, they absorb dye better and penetrate deeper which keeps your tee's color brilliant wash after wash
Supima® cotton is enhanced through use and wear, meaning your tee will only get better with time
- 6 oz 100% American grown SUPIMA® cotton
- Fits True to Size
- Machine Wash Cold, Hang Dry

704 Shop Supima® Cotton 704 Logo Tee - Heather/Green (Unisex)

$ 38.00

Supima® Cotton is American Grown by licensed farmers that is widely known as the finest cotton in the entire world. Here's what you need to know about Supima Cotton:

Supima® Cotton's main differentiator is it's extra-long staple fibers. Most cotton fibers measure 1-inch in length, but Supima® averages 1.5-inches resulting in premium properties such as strength, softness, and color retention
Supima® is twice as strong as regular cotton. The longer fibers resist pulling breaking, and tearing making tee's keep their form longer.
The longer length in fibers also results in less fiber ends which gives the end product a much smoother surface that naturally resists pilling. This also means these tee's will only get softer with time.
Because Supima's fibers are finer, they absorb dye better and penetrate deeper which keeps your tee's color brilliant wash after wash
Supima® cotton is enhanced through use and wear, meaning your tee will only get better with time
- 6 oz 100% American grown SUPIMA® cotton
- Fits True to Size
- Machine Wash Cold, Hang Dry

704 Shop Supima® Cotton 704 Logo Tee - Seafoam/Green (Unisex)

$ 38.00

Supima® Cotton is American Grown by licensed farmers that is widely known as the finest cotton in the entire world. Here's what you need to know about Supima Cotton:

Supima® Cotton's main differentiator is it's extra-long staple fibers. Most cotton fibers measure 1-inch in length, but Supima® averages 1.5-inches resulting in premium properties such as strength, softness, and color retention
Supima® is twice as strong as regular cotton. The longer fibers resist pulling breaking, and tearing making tee's keep their form longer.
The longer length in fibers also results in less fiber ends which gives the end product a much smoother surface that naturally resists pilling. This also means these tee's will only get softer with time.
Because Supima's fibers are finer, they absorb dye better and penetrate deeper which keeps your tee's color brilliant wash after wash
Supima® cotton is enhanced through use and wear, meaning your tee will only get better with time
- 6 oz 100% American grown SUPIMA® cotton
- Fits True to Size
- Machine Wash Cold, Hang Dry

704 Shop Supima® Cotton 704 Logo Tee - Bayberry/Pink (Unisex)

$ 38.00

Supima® Cotton is American Grown by licensed farmers that is widely known as the finest cotton in the entire world. Here's what you need to know about Supima Cotton:

Supima® Cotton's main differentiator is it's extra-long staple fibers. Most cotton fibers measure 1-inch in length, but Supima® averages 1.5-inches resulting in premium properties such as strength, softness, and color retention
Supima® is twice as strong as regular cotton. The longer fibers resist pulling breaking, and tearing making tee's keep their form longer.
The longer length in fibers also results in less fiber ends which gives the end product a much smoother surface that naturally resists pilling. This also means these tee's will only get softer with time.
Because Supima's fibers are finer, they absorb dye better and penetrate deeper which keeps your tee's color brilliant wash after wash
Supima® cotton is enhanced through use and wear, meaning your tee will only get better with time
- 6 oz 100% American grown SUPIMA® cotton
- Fits True to Size
- Machine Wash Cold, Hang Dry

704 Shop Supima® Cotton 704 Logo Tee - Bayberry/White (Unisex)

$ 38.00

Supima® Cotton is American Grown by licensed farmers that is widely known as the finest cotton in the entire world. Here's what you need to know about Supima Cotton:
- Supima® Cotton's main differentiator is it's extra-long staple fibers. Most cotton fibers measure 1-inch in length, but Supima® averages 1.5-inches resulting in premium properties such as strength, softness, and color retention
- Supima® is twice as strong as regular cotton. The longer fibers resist pulling breaking, and tearing making tee's keep their form longer.
- The longer length in fibers also results in less fiber ends which gives the end product a much smoother surface that naturally resists pilling. This also means these tee's will only get softer with time.
- Because Supima's fibers are finer, they absorb dye better and penetrate deeper which keeps your tee's color brilliant wash after wash
- Supima® cotton is enhanced through use and wear, meaning your tee will only get better with time
- - 6 oz 100% American grown SUPIMA® cotton
  - Fits True to Size
  - Machine Wash Cold, Hang Dry

704 Shop Supima® Cotton 704 Logo Tee - Salmon/Green (Unisex)

$ 38.00

Supima® Cotton is American Grown by licensed farmers that is widely known as the finest cotton in the entire world. Here's what you need to know about Supima Cotton:

Supima® Cotton's main differentiator is it's extra-long staple fibers. Most cotton fibers measure 1-inch in length, but Supima® averages 1.5-inches resulting in premium properties such as strength, softness, and color retention
Supima® is twice as strong as regular cotton. The longer fibers resist pulling breaking, and tearing making tee's keep their form longer.
The longer length in fibers also results in less fiber ends which gives the end product a much smoother surface that naturally resists pilling. This also means these tee's will only get softer with time.
Because Supima's fibers are finer, they absorb dye better and penetrate deeper which keeps your tee's color brilliant wash after wash
Supima® cotton is enhanced through use and wear, meaning your tee will only get better with time
- 6 oz 100% American grown SUPIMA® cotton
- Fits True to Size
- Machine Wash Cold, Hang Dry

704 Shop Supima® Cotton 704 Logo Tee - Salmon/White (Unisex)

$ 38.00

Supima® Cotton is American Grown by licensed farmers that is widely known as the finest cotton in the entire world. Here's what you need to know about Supima Cotton:

Supima® Cotton's main differentiator is it's extra-long staple fibers. Most cotton fibers measure 1-inch in length, but Supima® averages 1.5-inches resulting in premium properties such as strength, softness, and color retention
Supima® is twice as strong as regular cotton. The longer fibers resist pulling breaking, and tearing making tee's keep their form longer.
The longer length in fibers also results in less fiber ends which gives the end product a much smoother surface that naturally resists pilling. This also means these tee's will only get softer with time.
Because Supima's fibers are finer, they absorb dye better and penetrate deeper which keeps your tee's color brilliant wash after wash
Supima® cotton is enhanced through use and wear, meaning your tee will only get better with time
- 6 oz 100% American grown SUPIMA® cotton
- Fits True to Size
- Machine Wash Cold, Hang Dry

704 Shop Supima® Cotton 704 Logo Tee - Cloudy Blue/Black (Unisex)

$ 38.00

Supima® Cotton is American Grown by licensed farmers that is widely known as the finest cotton in the entire world. Here's what you need to know about Supima Cotton:

Supima® Cotton's main differentiator is it's extra-long staple fibers. Most cotton fibers measure 1-inch in length, but Supima® averages 1.5-inches resulting in premium properties such as strength, softness, and color retention
Supima® is twice as strong as regular cotton. The longer fibers resist pulling breaking, and tearing making tee's keep their form longer.
The longer length in fibers also results in less fiber ends which gives the end product a much smoother surface that naturally resists pilling. This also means these tee's will only get softer with time.
Because Supima's fibers are finer, they absorb dye better and penetrate deeper which keeps your tee's color brilliant wash after wash
Supima® cotton is enhanced through use and wear, meaning your tee will only get better with time
- 6 oz 100% American grown SUPIMA® cotton
- Fits True to Size
- Machine Wash Cold, Hang Dry

704 Shop Supima® Cotton 704 Logo Tee - Navy/Pink (Unisex)

$ 38.00

Supima® Cotton is American Grown by licensed farmers that is widely known as the finest cotton in the entire world. Here's what you need to know about Supima Cotton:

Supima® Cotton's main differentiator is it's extra-long staple fibers. Most cotton fibers measure 1-inch in length, but Supima® averages 1.5-inches resulting in premium properties such as strength, softness, and color retention
Supima® is twice as strong as regular cotton. The longer fibers resist pulling breaking, and tearing making tee's keep their form longer.
The longer length in fibers also results in less fiber ends which gives the end product a much smoother surface that naturally resists pilling. This also means these tee's will only get softer with time.
Because Supima's fibers are finer, they absorb dye better and penetrate deeper which keeps your tee's color brilliant wash after wash
Supima® cotton is enhanced through use and wear, meaning your tee will only get better with time
- 6 oz 100% American grown SUPIMA® cotton
- Fits True to Size
- Machine Wash Cold, Hang Dry

704 Shop Supima® Cotton 704 Logo Tee - Bone/White (Unisex)

$ 38.00

Supima® Cotton is American Grown by licensed farmers that is widely known as the finest cotton in the entire world. Here's what you need to know about Supima Cotton:

Supima® Cotton's main differentiator is it's extra-long staple fibers. Most cotton fibers measure 1-inch in length, but Supima® averages 1.5-inches resulting in premium properties such as strength, softness, and color retention
Supima® is twice as strong as regular cotton. The longer fibers resist pulling breaking, and tearing making tee's keep their form longer.
The longer length in fibers also results in less fiber ends which gives the end product a much smoother surface that naturally resists pilling. This also means these tee's will only get softer with time.
Because Supima's fibers are finer, they absorb dye better and penetrate deeper which keeps your tee's color brilliant wash after wash
Supima® cotton is enhanced through use and wear, meaning your tee will only get better with time
- 6 oz 100% American grown SUPIMA® cotton
- Fits True to Size
- Machine Wash Cold, Hang Dry

704 Shop Supima® Cotton 704 Logo Tee - Bone/Green (Unisex)

$ 38.00

Supima® Cotton is American Grown by licensed farmers that is widely known as the finest cotton in the entire world. Here's what you need to know about Supima Cotton:

Supima® Cotton's main differentiator is it's extra-long staple fibers. Most cotton fibers measure 1-inch in length, but Supima® averages 1.5-inches resulting in premium properties such as strength, softness, and color retention
Supima® is twice as strong as regular cotton. The longer fibers resist pulling breaking, and tearing making tee's keep their form longer.
The longer length in fibers also results in less fiber ends which gives the end product a much smoother surface that naturally resists pilling. This also means these tee's will only get softer with time.
Because Supima's fibers are finer, they absorb dye better and penetrate deeper which keeps your tee's color brilliant wash after wash
Supima® cotton is enhanced through use and wear, meaning your tee will only get better with time
- 6 oz 100% American grown SUPIMA® cotton
- Fits True to Size
- Machine Wash Cold, Hang Dry

704 Shop x City of Charlotte Official Crown Tee - Kelly Green/White (Unisex)

$ 35.00

100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry

704 Shop x City of Charlotte Official Crown Tee - Kelly Green/White (Unisex)

City of Charlotte Official Crown 3D Logo Tee - Kelly Green/White (Unisex)

$ 35.00

100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry

704 Shop 3D Logo Tee - Army/White (Unisex)

$ 35.00

100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry

704 Shop x City of Charlotte x New Era Official Crown 5950 Fitted Cap - Black Suede/White Limited Edition Black Friday Exclusive

$ 40.00

New Era 5950 Fitted Silhouette
Iconic Raised Embroidery 704 Logo on Front Panel
Flat Official Crown Embroidered on Rear
Check size chart for appropriate sizing information below

Inches	22	22 3/8	22 3/4	23 1/8	23 1/2	23 7/8	24 1/4	24 5/8	25
Size	7	7 1/8	7 1/4	7 3/8	7 1/2	7 5/8	7 3/4	7 7/8	8

704 Shop x City of Charlotte x New Era Official Crown 5950 Fitted Cap - Black Suede/White *Limited Edition Black Friday Exclusive*

704 Shop x New Era 3930 Fitted Logo Cap - Green/White

$ 35.00

New Era 3930 Fitted Cap Silhouette
Stretch Fit in 3 sizes
Shadowtech and Neoprene Fabrics
- S/M fits sizes 6 7/8 - 7 1/4
- M/L fits sizes 7 1/4-7 5/8
- L/XL fits sizes 7 5/8-8

704 Shop Process™ Scented Candle - Chiffon

$ 25.00

Soy wax blend hand poured in the USA
11 oz
Premium Cotton Wick
Frosted Glass vessel
Screen printed 704 Logo
40-60 hour burn times depending on environment

Directions: Ensure wax is free of debris and wick is trimmed to 1/4" upon lighting. Burn for at least 1 hour or until wax is liquified from edge to edge to prevent tunneling. Allow candle to cool before moving after being lit. Vessel will be hot while candle is lit.

704 Shop Process™ Scented Candle - Chiffon

704 Shop Process™ x Charlotte 49ers Sport Sock - White/Multi

$ 15.00

Officially Licensed in collaboration with our partnership with the Charlotte 49ers.

This piece is a part of our Process™ Line. Process™ is our latest creation. Each piece is custom designed to satisfy the fashion savvy consumer looking for premium products focused on comfort and durability. Items in this line represent the evolution of design, quality, inspiration, and material. Process™ is a celebration; our nod to the creator in us & in you.

73% Cotton, 24% Polyester, 3% Spandex
Jacquard UNC Charlotte "C" logo on front of shin
Embroidered 704 Logo
Fits Mens size 8-13

704 Shop Process™ x Charlotte 49ers Sport Sock - White/Multi

704 Shop Process™ x Charlotte 49ers Sport Sock - Green

$ 15.00

Officially Licensed in collaboration with our partnership with the Charlotte 49ers.

This piece is a part of our Process™ Line. Process™ is our latest creation. Each piece is custom designed to satisfy the fashion savvy consumer looking for premium products focused on comfort and durability. Items in this line represent the evolution of design, quality, inspiration, and material. Process™ is a celebration; our nod to the creator in us & in you.

73% Cotton, 24% Polyester, 3% Spandex
Jacquard UNC Charlotte "C" logo on front of shin
Embroidered 704 Logo
Fits Mens size 8-13

704 Shop Logo Long Sleeve Tee - White/Blue (Unisex)

704 Shop Logo Tee - White/Blue (Unisex)

704 Shop Logo Tee - Black/Blue (Unisex)

704 Shop Logo Long Sleeve Tee - Black/Blue (Unisex)

704 Shop 704 Evenfall Tee - White (Unisex)

704 Shop 704 Evenfall Tee - Athletic Heather (Unisex)

704 Shop 704 Evenfall Tee - Tan (Unisex)

704 Shop 704 Evenfall Crop Tee - Athletic Heather (Women's)

704 Shop x Autism Charlotte Circles Tee - White (Unisex)

704 Shop x Autism Charlotte Circles Tee - Navy (Unisex)

704 Shop Seven Ohh Four Circle Tee - Tan (Unisex)

704 Shop Seven Ohh Four Circle Tee - Pale Blue (Unisex)

704 Shop Seven Ohh Four Circle Muscle Tank - Peach (Women's)

704 Shop Charlotte Crown Crop Tee - Black (Women's)

704 Shop CLT Arose Tee - Natural (Unisex)

704 Shop CLT Arose Tee - Burgundy (Unisex)

704 Shop CLT Arose Tee - Coal (Unisex)

704 Shop CLT Arose Side Slit Tank - Maroon (Women's)

704 Shop CLT Arose Side Slit Tank - Black (Women's)

704 Shop Charlotte Script Dogwood Tee - Natural (Unisex)

704 Shop Charlotte Script Dogwood Crop Tee - White (Women's)

704 Shop Supima® Cotton 704 Logo Tee - Black/White (Unisex)

704 Shop Supima® Cotton 704 Logo Tee - Heather/Black (Unisex)

704 Shop Supima® Cotton 704 Logo Tee - Heather/Green (Unisex)

704 Shop Supima® Cotton 704 Logo Tee - Seafoam/Green (Unisex)

704 Shop Supima® Cotton 704 Logo Tee - Bayberry/Pink (Unisex)

704 Shop Supima® Cotton 704 Logo Tee - Bayberry/White (Unisex)

704 Shop Supima® Cotton 704 Logo Tee - Salmon/Green (Unisex)

704 Shop Supima® Cotton 704 Logo Tee - Salmon/White (Unisex)

704 Shop Supima® Cotton 704 Logo Tee - Cloudy Blue/Black (Unisex)

704 Shop Supima® Cotton 704 Logo Tee - Navy/Pink (Unisex)

704 Shop Supima® Cotton 704 Logo Tee - Bone/White (Unisex)

704 Shop Supima® Cotton 704 Logo Tee - Bone/Green (Unisex)

704 Shop x City of Charlotte Official Crown Tee - Kelly Green/White (Unisex)

City of Charlotte Official Crown 3D Logo Tee - Kelly Green/White (Unisex)

704 Shop 3D Logo Tee - Army/White (Unisex)

704 Shop x City of Charlotte x New Era Official Crown 5950 Fitted Cap - Black Suede/White *Limited Edition Black Friday Exclusive*

704 Shop x New Era 3930 Fitted Logo Cap - Green/White

704 Shop Process™ Scented Candle - Chiffon

704 Shop Process™ x Charlotte 49ers Sport Sock - White/Multi

704 Shop Process™ x Charlotte 49ers Sport Sock - Green

704 Shop x City of Charlotte x New Era Official Crown 5950 Fitted Cap - Black Suede/White Limited Edition Black Friday Exclusive