Skip to content
Close menu
Home
Shop
Shop All
Process™ Line
Sweatshirts & Longsleeves
Unisex
Face Masks
Headwear
Women's
Bottoms
Essentials
City of Charlotte Official Crown Series
Socks & Accessories
Collaborations
704 Shop x Cheerwine
704 Shop x City of Charlotte
704 Shop x Charlotte 49ers
704 Shop x Autism Charlotte
704 Shop x Method
Final Stock
Fact Friday
Log in
Facebook
Twitter
Instagram
Cart
translation missing: en.cart.general.close
Facebook
Twitter
Instagram
Search
Site navigation
Home
Shop
Shop All
Process™ Line
Sweatshirts & Longsleeves
Unisex
Face Masks
Headwear
Women's
Bottoms
Essentials
City of Charlotte Official Crown Series
Socks & Accessories
Collaborations
704 Shop x Cheerwine
704 Shop x City of Charlotte
704 Shop x Charlotte 49ers
704 Shop x Autism Charlotte
704 Shop x Method
Final Stock
Fact Friday
Log in
Search
Cart
Search
"Close (esc)"
Free Shipping on Everything!
Use code: SHIP IT
Process™ Line
Sweatshirts & Longsleeves
Unisex
Face Masks
Headwear
Women's
Bottoms
Essentials
City of Charlotte Official Crown Series
Socks & Accessories
Filter
162 products
Sort
Sort
Best Selling
Alphabetically, A-Z
Alphabetically, Z-A
Price, low to high
Price, high to low
Date, new to old
Date, old to new
Quick view
704 Shop Process™ Crystal Washed Classic Hoodie - India Ink (Unisex)
$ 125.00
Quick view
704 Shop Process™ Crystal Washed Classic Hoodie - White Pepper (Unisex)
$ 125.00
Quick view
704 Shop Process™ Crystal Washed Classic Zip Hoodie - Red Mahogony (Unisex)
$ 130.00
Quick view
704 Shop Process™ Laurel Logo Striped Painter Hat
$ 35.00
Quick view
704 Shop Process™ Laurel Logo Workmans Hat
$ 35.00
Quick view
704 Shop Process™ Summit Jacket - Multi (Unisex)
$ 145.00
Quick view
704 Shop Process™ Curved Hem Light-Weight Hoodie - Ocean (Unisex)
$ 95.00
Quick view
704 Shop Process™ Curved Hem Light-Weight Hoodie - Aqua Mint
$ 95.00
Quick view
704 Shop Process™ Laurel Logo Tee - Blue Fog (Unisex)
$ 42.00
Quick view
704 Shop Process™ Laurel Logo Tee - Gravel (Unisex)
$ 42.00
Quick view
704 Shop Process™ Laurel Logo Quarter-Zip - White/Navy/Teal
$ 85.00
Quick view
704 Shop Process™ Official Crown Quarter-Zip - Navy/Tan/Burgundy
$ 85.00
Quick view
704 Shop Process™ Jacquard Charlotte Sweater - Gray/Black
$ 95.00
Quick view
704 Shop Process™ Jacquard Charlotte Sweater - Camo
$ 95.00
Quick view
704 Shop Process™ 704 Logo Flag - Black/White
$ 45.00
Sold Out
704 Shop Skeleton Queen Cropped Sweatshirt - Black (Women's)
from $ 65.00
Sold Out
704 Shop Process™ x City of Charlotte Crown Flag - Green/White
$ 45.00
Quick view
704 Shop Seven Ohhh Four Liquified Tee - Black (Unisex)
from $ 35.00
Quick view
704 Shop 704 Panther Logo Tee - Black (Unisex)
from $ 35.00
Sold Out
704 Shop Skeleton Queen Muscle Tee w/ Rolled Cuff - Black (Women's)
$ 35.00
Quick view
704 Shop Game Time Tee - Heather Gray (Unisex)
from $ 35.00
Quick view
704 Shop QC Football Tee - Blue (Unisex)
from $ 35.00
Quick view
704 Shop Charlotte in the 70's Tee - Athletic Heather (Unisex)
$ 35.00
Quick view
704 Shop x City of Charlotte Official Crown Hoodie - Tiger Camo/White
from $ 80.00
Quick view
704 Shop x City of Charlotte Official Crown Hoodie - Gunmetal/White (Unisex)
from $ 80.00
Quick view
704 Shop x City of Charlotte Official Crown Hoodie - Black (Unisex)
from $ 80.00
Quick view
704 Shop Process™ Camo Game Shorts - Woodland
$ 75.00
Quick view
704 Shop Process™ Camo Game Shorts - Black Camo
$ 75.00
Quick view
704 Shop Process™ Gradient Game Shorts - Pink/Inkwell
$ 75.00
Quick view
704 Shop Process™ Gradient Game Shorts - Teal/Inkwell
$ 75.00
Quick view
704 Shop Golden Hour Tee - Natural/Multi (Unisex)
from $ 35.00
Sold Out
704 Shop Space Ball Tee - Black (Unisex)
from $ 35.00
Quick view
704 Shop Chicken & Gasoline Tee - Heather Gray/Multi (Unisex)
from $ 35.00
Quick view
City of Charlotte x 704 Shop Official Crown Tee - Blue/Black (Unisex)
from $ 35.00
Quick view
704 Shop I Want My CLT - Infinity/Purple (Unisex)
from $ 35.00
Quick view
704 Shop I Want My CLT Tee - Heavy Metal/Teal (Unisex)
from $ 35.00
Quick view
704 Shop Retro Skyline Hoodie - Alpine Green (Unisex)
from $ 80.00
Quick view
704 Shop Retro Skyline Hoodie - Saddle (Unisex)
from $ 80.00
Quick view
704 Shop Retro Skyline Tee - Heather Gray/Natural (Unisex)
from $ 35.00
Quick view
704 Shop Retro Skyline Tee - Midnight Navy (Unisex)
from $ 35.00
Sold Out
704 Shop Heart & Soul Logo Hoodie - Saddle/Multi (Unisex)
from $ 80.00
Quick view
704 Shop x City of Charlotte Official Crown Tee - Purple/White (Unisex)
from $ 35.00
Quick view
704 Shop Charlotte Orbit Tee - Purple/Teal (Unisex)
from $ 35.00
Quick view
704 Shop Charlotte Orbit Tee - Black/Teal (Unisex)
from $ 35.00
Quick view
704 Shop x City of Charlotte Official Crown Tee - Teal/White (Unisex)
from $ 35.00
1
2
3
4
Next
704 Shop Process™ Crystal Washed Classic Hoodie - India Ink (Unisex)
Regular price
$ 125.00
Save $ -125.00
100% 500 GSM Cotton
Garment Dyed
Crystal Washed
Double-layered Hood
Embroidered Laurel Logo
Fits True to Size - See Size Chart Below for Exact Measurements
SIZE
XS
S
M
L
XL
2XL
3XL
Sleeve Length
24.75 in
25.25 in
25.75 in
26.25 in
26.75 in
27.25 in
27.75 in
Chest Width
20 in
21 in
22 in
23 in
24 in
25 in
26 in
Back Length
25.5 in
26.5 in
27.5 in
28.5 in
29.5 in
30.5 in
31.5 in
"Close (esc)"
704 Shop Process™ Crystal Washed Classic Hoodie - White Pepper (Unisex)
Regular price
$ 125.00
Save $ -125.00
100% 500 GSM Cotton
Garment Dyed
Crystal Washed
Double-layered Hood
Embroidered Laurel Logo
Fits True to Size - See Size Chart Below for Exact Measurements
SIZE
XS
S
M
L
XL
2XL
3XL
Sleeve Length
24.75 in
25.25 in
25.75 in
26.25 in
26.75 in
27.25 in
27.75 in
Chest Width
20 in
21 in
22 in
23 in
24 in
25 in
26 in
Back Length
25.5 in
26.5 in
27.5 in
28.5 in
29.5 in
30.5 in
31.5 in
"Close (esc)"
704 Shop Process™ Crystal Washed Classic Zip Hoodie - Red Mahogony (Unisex)
Regular price
$ 130.00
Save $ -130.00
100% 500 GSM Cotton
Garment Dyed
Crystal Washed
Double-layered Hood
Full-Zip Metal Zipper
Embroidered Laurel Logo
Fits True to Size - See Size Chart Below for Exact Measurements
SIZE
XS
S
M
L
XL
2XL
3XL
Sleeve Length
24.75 in
25.25 in
25.75 in
26.25 in
26.75 in
27.25 in
27.75 in
Chest Width
20 in
21 in
22 in
23 in
24 in
25 in
26 in
Back Length
25.5 in
26.5 in
27.5 in
28.5 in
29.5 in
30.5 in
31.5 in
"Close (esc)"
704 Shop Process™ Laurel Logo Striped Painter Hat
Regular price
$ 35.00
Save $ -35.00
100% Cotton Denim Fabric
Unstructured Crown 
Embroidered Laurel Logo on Woven Patch with Merrowed Edge
Adjustable self-fabric strapback
One Size Fits Most
"Close (esc)"
704 Shop Process™ Laurel Logo Workmans Hat
Regular price
$ 35.00
Save $ -35.00
100% Cotton Denim Fabric
Unstructured Crown 
Embroidered Laurel Logo on Woven Patch with Merrowed Edge
Adjustable self-fabric strapback
One Size Fits Most
"Close (esc)"
704 Shop Process™ Summit Jacket - Multi (Unisex)
Regular price
$ 145.00
Save $ -145.00
Waterproofed
Taped lining across paneling
Reflective 704 Logo on left wrist
2-way zipper through main body
Velcro sleeve adjustments
Bungee corded hem 
Hood with Visor
Fully lined mesh interior
Zippered pockets
"Close (esc)"
704 Shop Process™ Curved Hem Light-Weight Hoodie - Ocean (Unisex)
Regular price
$ 95.00
Save $ -95.00
Curved, split hem
Slightly elongated back
Wash on delicate cycle, hang dry
Fits True to size
"Close (esc)"
704 Shop Process™ Curved Hem Light-Weight Hoodie - Aqua Mint
Regular price
$ 95.00
Save $ -95.00
Curved, split hem
Slightly elongated back
Wash on delicate cycle, hang dry
Fits True to size
"Close (esc)"
704 Shop Process™ Laurel Logo Tee - Blue Fog (Unisex)
Regular price
$ 42.00
Save $ -42.00
230 GSM 100% Cotton 
Pigment dyed and washed for vintage meets new feel
Superior softness and durability
Fits true to size
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop Process™ Laurel Logo Tee - Gravel (Unisex)
Regular price
$ 42.00
Save $ -42.00
230 GSM 100% Cotton 
Pigment dyed and washed for vintage meets new feel
Superior softness and durability
Fits true to size
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop Process™ Laurel Logo Quarter-Zip - White/Navy/Teal
Regular price
$ 85.00
Save $ -85.00
Paneled construction
Split hem at the sides with slightly elongated back
Fits True to Size - see size chart below for exact measurements
SIZE
XS
S
M
L
XL
2XL
3XL
Sleeve Length
21.5 in
22 in
23.5 in
23.75 in
24.5 in
25.25 in
26 in
Chest Width
20.75 in
22 in
23.5 in
23.75 in
24.5 in
25.25 in
26 in
Back Length
26.5 in
27.5 in
28.5 in
29.25 in
30 in
30.75 in
31.5 in
"Close (esc)"
704 Shop Process™ Official Crown Quarter-Zip - Navy/Tan/Burgundy
Regular price
$ 85.00
Save $ -85.00
Paneled construction
Split hem at the sides with slightly elongated back
Fits True to Size - see size chart below for exact measurements
SIZE
XS
S
M
L
XL
2XL
3XL
Sleeve Length
21.5 in
22 in
23.5 in
23.75 in
24.5 in
25.25 in
26 in
Chest Width
20.75 in
22 in
23.5 in
23.75 in
24.5 in
25.25 in
26 in
Back Length
26.5 in
27.5 in
28.5 in
29.25 in
30 in
30.75 in
31.5 in
"Close (esc)"
704 Shop Process™ Jacquard Charlotte Sweater - Gray/Black
Regular price
$ 95.00
Save $ -95.00
Ultra soft 49% Viscose, 27% Poly, 23% Nylon Blend
"Charlotte" Jacquard Style Knit Wordmark
Machine Wash Cold, Lay Flat to Dry
Slightly Oversized Fit - See Size Chart below
SIZE
XS
S
M
L
XL
2XL
3XL
Sleeve Length
24 in
24.375 in
24.75 in
25.025 in
25.5 in
25.75 in
26.25 in
Chest Width
20.5 in
21.25 in
22 in
22.75 in
23.5 in
24.25 in
25 in
Back Length
26 in
26.75 in
27.5 in
28.25 in
29 in
29.75 in
30.5 in
"Close (esc)"
704 Shop Process™ Jacquard Charlotte Sweater - Camo
Regular price
$ 95.00
Save $ -95.00
Ultra soft 49% Viscose, 27% Poly, 23% Nylon Blend
Jacquard Custom Camo Design
Contrast Neck, sleeve opening and bottom hem
"Charlotte" Jacquard Style Knit Wordmark
Machine Wash Cold, Lay Flat to Dry
Slightly Oversized Fit - See Size Chart below
SIZE
XS
S
M
L
XL
2XL
3XL
Sleeve Length
24 in
24.375 in
24.75 in
25.025 in
25.5 in
25.75 in
26.25 in
Chest Width
20.5 in
21.25 in
22 in
22.75 in
23.5 in
24.25 in
25 in
Back Length
26 in
26.75 in
27.5 in
28.25 in
29 in
29.75 in
30.5 in
"Close (esc)"
704 Shop Process™ 704 Logo Flag - Black/White
Regular price
$ 45.00
Save $ -45.00
Bronze grommets 
100% Ripstop Polyester
3'x5' 
Double-Sided
Can be hung with flag pole or on wall
*Flag pole and accessories for hanging are not included.
"Close (esc)"
704 Shop Seven Ohhh Four Liquified Tee - Black (Unisex)
Regular price
$ 35.00
Save $ -35.00
100% 5.3 oz mid-weight cotton 
Fits true to size - if you prefer a baggier fit size up
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop 704 Panther Logo Tee - Black (Unisex)
Regular price
$ 35.00
Save $ -35.00
100% 5.3 oz Mid-weight cotton
Fits true to size
Machine wash cold, Hang dry
"Close (esc)"
704 Shop Game Time Tee - Heather Gray (Unisex)
Regular price
$ 35.00
Save $ -35.00
50% Cotton, 25% Polyester, 25% Rayon
Athletic fit, if you prefer a baggy fit - size up
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop QC Football Tee - Blue (Unisex)
Regular price
$ 35.00
Save $ -35.00
Triblend 50% cotton, 25% polyester, 25% rayon unisex shirt
Machine Wash Cold, Hang Dry
Fits true to size
"Close (esc)"
704 Shop Charlotte in the 70's Tee - Athletic Heather (Unisex)
Regular price
$ 35.00
Save $ -35.00
52% Cotton, 48% Polyester
Fits True to Size - If you prefer a baggier fit, size up
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop x City of Charlotte Official Crown Hoodie - Tiger Camo/White
Regular price
$ 80.00
Save $ -80.00
10 oz Cotton/Polyester Fleece 
Self Faced Hood Lining
Split stitch double needle sewing on all seams
Fits True to Size 
Machine Wash Cold, Hang Dry for longest life
"Close (esc)"
704 Shop x City of Charlotte Official Crown Hoodie - Gunmetal/White (Unisex)
Regular price
$ 80.00
Save $ -80.00
10 oz Cotton/Polyester Fleece 
Self Faced Hood Lining
Split stitch double needle sewing on all seams
Fits True to Size 
Machine Wash Cold, Hang Dry for longest life
"Close (esc)"
704 Shop x City of Charlotte Official Crown Hoodie - Black (Unisex)
Regular price
$ 80.00
Save $ -80.00
10 oz Cotton/Polyester Fleece 
Self Faced Hood Lining
Split stitch double needle sewing on all seams
Fits True to Size 
Machine Wash Cold, Hang Dry for longest life
"Close (esc)"
704 Shop Process™ Camo Game Shorts - Woodland
Regular price
$ 75.00
Save $ -75.00
Relaxed fit mesh
Lined pockets
Applique Cheerwine details
Embroidered 704 Logo
Metal tipped drawstrings
Fully lined
Fits True to Size, Above the Knee
SIZE
XS
S
M
L
XL
2XL
3XL
Waist
28-30"
30-31"
32-33"
34-35"
36-37"
38-39"
40-41"
Inseam
7.25"
7.37"
7.5"
7.67"
7.75"
7.87"
8"
"Close (esc)"
704 Shop Process™ Camo Game Shorts - Black Camo
Regular price
$ 75.00
Save $ -75.00
Relaxed fit mesh
Lined pockets
Applique Cheerwine details
Embroidered 704 Logo
Metal tipped drawstrings
Fully lined
Fits True to Size, Above the Knee
SIZE
XS
S
M
L
XL
2XL
3XL
Waist
28-30"
30-31"
32-33"
34-35"
36-37"
38-39"
40-41"
Inseam
7.25"
7.37"
7.5"
7.67"
7.75"
7.87"
8"
"Close (esc)"
704 Shop Process™ Gradient Game Shorts - Pink/Inkwell
Regular price
$ 75.00
Save $ -75.00
Relaxed fit mesh
Lined pockets
Applique Cheerwine details
Embroidered 704 Logo
Metal tipped drawstrings
Fully lined
Fits True to Size, Above the Knee
SIZE
XS
S
M
L
XL
2XL
3XL
Waist
28-30"
30-31"
32-33"
34-35"
36-37"
38-39"
40-41"
Inseam
7.25"
7.37"
7.5"
7.67"
7.75"
7.87"
8"
"Close (esc)"
704 Shop Process™ Gradient Game Shorts - Teal/Inkwell
Regular price
$ 75.00
Save $ -75.00
Relaxed fit mesh
Lined pockets
Embroidered 704 Logo
Metal tipped drawstrings
Fully lined
Fits True to Size, Above the Knee
SIZE
XS
S
M
L
XL
2XL
3XL
Waist
28-30"
30-31"
32-33"
34-35"
36-37"
38-39"
40-41"
Inseam
7.25"
7.37"
7.5"
7.67"
7.75"
7.87"
8"
"Close (esc)"
704 Shop Golden Hour Tee - Natural/Multi (Unisex)
Regular price
$ 35.00
Save $ -35.00
100% 5.3 oz Mid-weight Cotton
Fits True to Size
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop Chicken & Gasoline Tee - Heather Gray/Multi (Unisex)
Regular price
$ 35.00
Save $ -35.00
50% Cotton, 25% Polyester, 25% Rayon
Athletic fit, if you prefer a baggy fit - size up
Machine Wash Cold, Hang Dry
"Close (esc)"
City of Charlotte x 704 Shop Official Crown Tee - Blue/Black (Unisex)
Regular price
$ 35.00
Save $ -35.00
50% Cotton, 25% Polyester, 25% Rayon
Athletic fit, if you prefer a baggy fit - size up
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop I Want My CLT - Infinity/Purple (Unisex)
Regular price
$ 35.00
Save $ -35.00
60% Cotton, 40% Polyester 
Athletic fit, if you prefer a baggy fit - size up
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop I Want My CLT Tee - Heavy Metal/Teal (Unisex)
Regular price
$ 35.00
Save $ -35.00
60% Cotton, 40% Polyester
Fits True to Size - If you prefer a baggier fit, size up
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop Retro Skyline Hoodie - Alpine Green (Unisex)
Regular price
$ 80.00
Save $ -80.00
10 oz Cotton/Polyester Fleece 
Self Faced Hood Lining
Split stitch double needle sewing on all seams
Fits True to Size 
Machine Wash Cold, Hang Dry for longest life
"Close (esc)"
704 Shop Retro Skyline Hoodie - Saddle (Unisex)
Regular price
$ 83.00
Save $ -83.00
10 oz Cotton/Polyester Fleece 
Self Faced Hood Lining
Split stitch double needle sewing on all seams
Fits True to Size 
Machine Wash Cold, Hang Dry for longest life
"Close (esc)"
704 Shop Retro Skyline Tee - Heather Gray/Natural (Unisex)
Regular price
$ 35.00
Save $ -35.00
60% Cotton, 40% Polyester
Fits True to Size - If you prefer a baggier fit, size up
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop Retro Skyline Tee - Midnight Navy (Unisex)
Regular price
$ 35.00
Save $ -35.00
60% Cotton, 40% Polyester
Fits True to Size - If you prefer a baggier fit, size up
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop x City of Charlotte Official Crown Tee - Purple/White (Unisex)
Regular price
$ 35.00
Save $ -35.00
60% Cotton, 40% Polyester
Fits True to Size - If you prefer a baggier fit, size up
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop Charlotte Orbit Tee - Purple/Teal (Unisex)
Regular price
$ 35.00
Save $ -35.00
60% Cotton, 40% Polyester
Fits True to Size - If you prefer a baggier fit, size up
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop Charlotte Orbit Tee - Black/Teal (Unisex)
Regular price
$ 35.00
Save $ -35.00
100 % 5.3 oz mid-weight cotton 
Fits true to size - if you prefer a baggier fit size up
Machine Wash Cold, Hang Dry
"Close (esc)"
704 Shop x City of Charlotte Official Crown Tee - Teal/White (Unisex)
Regular price
$ 35.00
Save $ -35.00
100% 5.3 oz mid-weight cotton 
Fits true to size - if you prefer a baggier fit size up
Machine Wash Cold, Hang Dry
"Close (esc)"
"Close (esc)"
