704 Shop x Charlotte FC

Streetwear Meets Hometown Pride.

Charlotte's Original Lifestyle and Apparel Brand.

704 Shop x Charlotte FC
Shop Collection
Official Crown Store
Shop City of Charlotte x 704 Shop

Newest Releases

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704 Shop Charlotte Crown Tee - Black (Unisex)
704 Shop Charlotte Crown Tee - Black (Unisex)
from $ 38.00
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704 Shop Charlotte Crown Tee - Black (Women's)
704 Shop Charlotte Crown Tee - Black (Women's)
from $ 38.00
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704 Shop Charlotte Retro Future Tee - Heather Green/Multi (Unisex)
704 Shop Charlotte Retro Future Tee - Heather Green/Multi (Unisex)
from $ 38.00
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704 Shop Charlotte Retro Future Tee - Coal/Multi (Unisex)
704 Shop Charlotte Retro Future Tee - Coal/Multi (Unisex)
from $ 38.00
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704 Shop Charlotte Retro Future Tee - Petrol Blue/Multi (Unisex)
704 Shop Charlotte Retro Future Tee - Petrol Blue/Multi (Unisex)
from $ 38.00
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704 Shop Charlotte Retro Future Tee - Storm/Multi (Unisex)
704 Shop Charlotte Retro Future Tee - Storm/Multi (Unisex)
from $ 38.00
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704 Shop Queen City Tee - Coal (Unisex)
704 Shop Queen City Tee - Coal (Unisex)
from $ 38.00
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704 Shop Queen City Tee - Coal (Women's)
704 Shop Queen City Tee - Coal (Women's)
$ 38.00
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704 Shop Queen City Tee - Cobalt (Unisex)
704 Shop Queen City Tee - Cobalt (Unisex)
from $ 38.00
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704 Shop Queen City Tee - Cobalt (Women's)
704 Shop Queen City Tee - Cobalt (Women's)
$ 38.00
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704 Shop Queen City Crew Neck Sweatshirt - Faded Black (Unisex)
704 Shop Queen City Crew Neck Sweatshirt - Faded Black (Unisex)
from $ 80.00
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704 Shop Queen City Crew Neck Sweatshirt - Faded Blue (Unisex)
704 Shop Queen City Crew Neck Sweatshirt - Faded Blue (Unisex)
from $ 80.00
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704 Shop Charlotte Home Tee - Kelly Green/White (Unisex)
704 Shop Charlotte Home Tee - Kelly Green/White (Unisex)
from $ 38.00
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704 Shop Charlotte Home Tee - Aqua/White (Unisex)
704 Shop Charlotte Home Tee - Aqua/White (Unisex)
from $ 38.00
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704 Shop x Charlotte FC Split Dyed Hoodie - Grape/Hyacinth (Unisex)
704 Shop x Charlotte FC Split Dyed Hoodie - Grape/Hyacinth (Unisex)
$ 159.99
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704 Shop x Charlotte FC Split Dyed Crop Hoodie - Grape/Hyacinth (Women's)
704 Shop x Charlotte FC Split Dyed Crop Hoodie - Grape/Hyacinth (Women's)
$ 159.99
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704 Shop x Charlotte FC Wave Crew Neck Sweatshirt - Grape/Hyacinth/White (Unisex)
704 Shop x Charlotte FC Wave Crew Neck Sweatshirt - Grape/Hyacinth/White (Unisex)
$ 109.99
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704 Shop x Charlotte FC Crown Patterned 704 Logo Tee - Grape/Dresden/Hyacinth (Unisex)
704 Shop x Charlotte FC Crown Patterned 704 Logo Tee - Grape/Dresden/Hyacinth (Unisex)
$ 89.99
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704 Shop x Charlotte FC Crowned Tee - Grape/Dresden (Unisex)
704 Shop x Charlotte FC Crowned Tee - Grape/Dresden (Unisex)
$ 79.99
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704 Shop x Charlotte FC Spray Washed Lockup Tee - Grape/Dresden (Unisex)
704 Shop x Charlotte FC Spray Washed Lockup Tee - Grape/Dresden (Unisex)
$ 89.99
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286 products

704 Shop Charlotte Crown Tee - Black (Unisex)

$ 38.00 Save $ -38.00
  • 100% 5.3 oz Mid-weight Cotton
  • Fits True to Size
  • Machine Wash Cold, Hang Dry
704 Shop Charlotte Crown Tee - Black (Unisex)

704 Shop Charlotte Crown Tee - Black (Women's)

$ 38.00 Save $ -38.00
  • 100% 5.3 oz mid-weight cotton 
  • Fits true to size
  • Machine Wash Cold, Hang Dry
704 Shop Charlotte Crown Tee - Black (Women's)

704 Shop Charlotte Retro Future Tee - Heather Green/Multi (Unisex)

$ 38.00 Save $ -38.00
  • 60% Cotton, 40% Polyester
  • Athletic fit- If you prefer a baggier fit, size up
  • Machine Wash Cold, Hang Dry
704 Shop Charlotte Retro Future Tee - Heather Green/Multi (Unisex)

704 Shop Charlotte Retro Future Tee - Coal/Multi (Unisex)

$ 38.00 Save $ -38.00
  • 100% 5.3 oz mid-weight cotton 
  • Fits true to size
  • Machine Wash Cold, Hang Dry
704 Shop Charlotte Retro Future Tee - Coal/Multi (Unisex)

704 Shop Charlotte Retro Future Tee - Petrol Blue/Multi (Unisex)

$ 38.00 Save $ -38.00
  • 100% 5.3 oz mid-weight cotton 
  • Fits true to size
  • Machine Wash Cold, Hang Dry
704 Shop Charlotte Retro Future Tee - Petrol Blue/Multi (Unisex)

704 Shop Charlotte Retro Future Tee - Storm/Multi (Unisex)

$ 38.00 Save $ -38.00
  • 100% 5.3 oz mid-weight cotton 
  • Fits true to size
  • Machine Wash Cold, Hang Dry
704 Shop Charlotte Retro Future Tee - Storm/Multi (Unisex)

704 Shop Queen City Tee - Coal (Unisex)

$ 38.00 Save $ -38.00
  • 100% 5.3 oz mid-weight cotton 
  • Fits true to size
  • Machine Wash Cold, Hang Dry
704 Shop Queen City Tee - Coal (Unisex)

704 Shop Queen City Tee - Coal (Women's)

$ 38.00 Save $ -38.00
  • 100% 5.3 oz mid-weight cotton 
  • Fits true to size
  • Machine Wash Cold, Hang Dry
704 Shop Queen City Tee - Coal (Women's)

704 Shop Queen City Tee - Cobalt (Unisex)

$ 38.00 Save $ -38.00
  • 100% 5.3 oz mid-weight cotton 
  • Fits true to size
  • Machine Wash Cold, Hang Dry
704 Shop Queen City Tee - Cobalt (Unisex)

704 Shop Queen City Tee - Cobalt (Women's)

$ 38.00 Save $ -38.00
  • 100% 5.3 oz mid-weight cotton 
  • Fits true to size
  • Machine Wash Cold, Hang Dry
704 Shop Queen City Tee - Cobalt (Women's)

704 Shop Queen City Crew Neck Sweatshirt - Faded Black (Unisex)

$ 80.00 Save $ -80.00
  • Vintage feel and aesthetic
  • 8.5 oz Mid Weight
  • 80% cotton, 20% polyester
  • Relaxed, oversized fit with dropped shoulders
  • Machine Wash Cold, Hang Dry

 

704 Shop Queen City Crew Neck Sweatshirt - Faded Black (Unisex)

704 Shop Queen City Crew Neck Sweatshirt - Faded Blue (Unisex)

$ 80.00 Save $ -80.00
  • Vintage feel and aesthetic
  • 8.5 oz Mid Weight
  • 80% cotton, 20% polyester
  • Relaxed, oversized fit with dropped shoulders
  • Machine Wash Cold, Hang Dry

 

704 Shop Queen City Crew Neck Sweatshirt - Faded Blue (Unisex)

704 Shop Charlotte Home Tee - Kelly Green/White (Unisex)

$ 38.00 Save $ -38.00
  • 60% Cotton, 40% Polyester
  • Athletic fit - If you prefer a baggier fit, size up
  • Machine Wash Cold, Hang Dry
704 Shop Charlotte Home Tee - Kelly Green/White (Unisex)

704 Shop Charlotte Home Tee - Aqua/White (Unisex)

$ 38.00 Save $ -38.00
  • 52% Cotton, 48% Polyester
  • Athletic fit - If you prefer a baggier fit, size up
  • Machine Wash Cold, Hang Dry
704 Shop Charlotte Home Tee - Aqua/White (Unisex)

704 Shop x Charlotte FC Split Dyed Hoodie - Grape/Hyacinth (Unisex)

$ 159.99 Save $ -159.99
  • Officially licensed product with Charlotte FC and MLS
  • 450 GSM 100% Cotton
  • Brushed terry interior
  • Tie-dyed and Enzyme Washed 
  • Ribbed sleeves and bottom hem
  • Embroidered details on CLT FC Logo and 704 Logo
  • Fits True to Size - See size chart below for exact measurements
  • Machine wash cold, hang dry
SIZE XS S M L XL 2XL 3XL
Sleeve Length 23 in 24 in 25 in 25.75 in 26.5 in 27.25 in 28 in
Chest Width 19 in 20 in 21 in 22 in 23 in 24 in 25 in
Back Length 27 in 28 in 29 in 29.75 in 30.5 in 31.25 in 32 in
704 Shop x Charlotte FC Split Dyed Hoodie - Grape/Hyacinth (Unisex)
704 Shop x Charlotte FC Split Dyed Hoodie - Grape/Hyacinth (Unisex)
704 Shop x Charlotte FC Split Dyed Hoodie - Grape/Hyacinth (Unisex)
704 Shop x Charlotte FC Split Dyed Hoodie - Grape/Hyacinth (Unisex)

704 Shop x Charlotte FC Split Dyed Crop Hoodie - Grape/Hyacinth (Women's)

$ 159.99 Save $ -159.99
  • Officially licensed product with Charlotte FC and MLS
  • 310 GSM 95% Cotton, 5% Spandex
  • Cropped length
  • Double-layered hood
  • Embroidered details on CLT FC Logo and 704 Logo
  • Fits True to Size - See size chart below for exact measurements
  • Machine wash cold, hang dry
SIZE XS S M L XL 2XL
Sleeve Length 20.5 in 21 in 21.5 in 22 in 22.5 in 23 in
Chest Width 20.75 in 21.75 in 22.75 in 23.75 in 24.75 in 25.75 in
Back Length 18 in 18.5 in 19 in 19.5 in 20 in 20.5 in
704 Shop x Charlotte FC Split Dyed Crop Hoodie - Grape/Hyacinth (Women's)
704 Shop x Charlotte FC Split Dyed Crop Hoodie - Grape/Hyacinth (Women's)
704 Shop x Charlotte FC Split Dyed Crop Hoodie - Grape/Hyacinth (Women's)
704 Shop x Charlotte FC Split Dyed Crop Hoodie - Grape/Hyacinth (Women's)

704 Shop x Charlotte FC Wave Crew Neck Sweatshirt - Grape/Hyacinth/White (Unisex)

$ 109.99 Save $ -109.99
  • Officially licensed product with Charlotte FC and MLS
  • 380 GSM 100% Cotton
  • Brushed terry interior
  • Ribbed collar, sleeve cuffs, and bottom hem
  • Embroidered details on CLT FC Logo and 704 Logo
  • Fits True to Size - See size chart below for exact measurements
  • Machine wash cold, hang dry
SIZE XS S M L XL 2XL 3XL
Sleeve Length 25 in 25.5 in 26 in 26.5 in 27 in 27.5 in 28 in
Chest Width 20 in 21 in 22 in 23 in 24 in 25 in 26 in
Back Length 25 in 26 in 27 in 28 in 29 in 30 in 31 in
704 Shop x Charlotte FC Wave Crew Neck Sweatshirt - Grape/Hyacinth/White (Unisex)
704 Shop x Charlotte FC Wave Crew Neck Sweatshirt - Grape/Hyacinth/White (Unisex)
704 Shop x Charlotte FC Wave Crew Neck Sweatshirt - Grape/Hyacinth/White (Unisex)
704 Shop x Charlotte FC Wave Crew Neck Sweatshirt - Grape/Hyacinth/White (Unisex)

704 Shop x Charlotte FC Crown Patterned 704 Logo Tee - Grape/Dresden/Hyacinth (Unisex)

$ 89.99 Save $ -89.99
  • Officially licensed product with Charlotte FC and MLS
  • 230 GSM 100% Cotton
  • All Over Screen printed CLT FC Crown Logo pattern
  • Screen printed 704 Logo
  • Enzyme washed
  • Fits True to Size - See size chart below for exact measurements
  • Machine wash cold, hang dry
SIZE XS S M L XL 2XL 3XL
Sleeve Length 8 in 8.25 in 8.5 in 8.75 in 9 in 9.25 in 9.5 in
Chest Width 20 in 21 in 22 in 23 in 24 in 25 in 26 in
Back Length 25.5 in 26.25 in 27 in 27.5 in 28 in 28.5 in 29 in
704 Shop x Charlotte FC Crown Patterned 704 Logo Tee - Grape/Dresden/Hyacinth (Unisex)
704 Shop x Charlotte FC Crown Patterned 704 Logo Tee - Grape/Dresden/Hyacinth (Unisex)
704 Shop x Charlotte FC Crown Patterned 704 Logo Tee - Grape/Dresden/Hyacinth (Unisex)
704 Shop x Charlotte FC Crown Patterned 704 Logo Tee - Grape/Dresden/Hyacinth (Unisex)

704 Shop x Charlotte FC Crowned Tee - Grape/Dresden (Unisex)

$ 79.99 Save $ -79.99
  • Officially licensed product with Charlotte FC and MLS
  • 230 GSM 100% Cotton
  • Screen printed CLT FC Logo on center chest
  • Screen printed CLT FC Crown down center back
  • Enzyme washed
  • Contrast neck taping
  • Fits True to Size - See size chart below for exact measurements
  • Machine wash cold, hang dry
SIZE XS S M L XL 2XL 3XL
Sleeve Length 8 in 8.25 in 8.5 in 8.75 in 9 in 9.25 in 9.5 in
Chest Width 20 in 21 in 22 in 23 in 24 in 25 in 26 in
Back Length 25.5 in 26.25 in 27 in 27.5 in 28 in 28.5 in 29 in
704 Shop x Charlotte FC Crowned Tee - Grape/Dresden (Unisex)
704 Shop x Charlotte FC Crowned Tee - Grape/Dresden (Unisex)
704 Shop x Charlotte FC Crowned Tee - Grape/Dresden (Unisex)
704 Shop x Charlotte FC Crowned Tee - Grape/Dresden (Unisex)
704 Shop x Charlotte FC Crowned Tee - Grape/Dresden (Unisex)
704 Shop x Charlotte FC Crowned Tee - Grape/Dresden (Unisex)

704 Shop x Charlotte FC Spray Washed Lockup Tee - Grape/Dresden (Unisex)

$ 89.99 Save $ -89.99
  • Officially licensed product with Charlotte FC and MLS
  • 230 GSM 100% Cotton
  • Garment Dyed and Spray washed 
  • Screen printed CLT FC Lockup Logo
  • Screen printed 704 Laurel Logo
  • Enzyme washed
  • Fits True to Size - See size chart below for exact measurements
  • Machine wash cold, hang dry

Please note that there will be intentional dye variances and distressing so that no two tee's will be exactly the same. 

SIZE XS S M L XL 2XL 3XL
Sleeve Length 8 in 8.25 in 8.5 in 8.75 in 9 in 9.25 in 9.5 in
Chest Width 20 in 21 in 22 in 23 in 24 in 25 in 26 in
Back Length 25.5 in 26.25 in 27 in 27.5 in 28 in 28.5 in 29 in
704 Shop x Charlotte FC Spray Washed Lockup Tee - Grape/Dresden (Unisex)
704 Shop x Charlotte FC Spray Washed Lockup Tee - Grape/Dresden (Unisex)
704 Shop x Charlotte FC Spray Washed Lockup Tee - Grape/Dresden (Unisex)
704 Shop x Charlotte FC Spray Washed Lockup Tee - Grape/Dresden (Unisex)

Visit our store in South End!

1616 Camden Road, STE 140
Charlotte, NC 28203

Mon - Sat: 11:00am - 6:00pm
Sunday: 12:00pm - 5:00pm

*Panthers Home Game Sunday: 10:00am - 5:00pm

Get directions