Heather-gray hoodie with the Russell varsity arched lettering design on the chest.

Russell Neighborhoodie (Louisville)

Regular price$ 65.00
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This hoodie is for Russell. The West End neighborhood that built its own cultural institutions, filled its own pews, and kept its own history without waiting for anyone else to write it down.

The Kentucky African American Heritage Center is right here. So is Sheppard Park, Zion Baptist, and the table at Common Table. If Russell raised you, shaped you, or gave you a home, this is your hoodie.

About 704 Shop

704 Shop is Charlotte’s original lifestyle and apparel brand, fusing contemporary streetwear design with hometown pride.

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