{"title":"Gainesville, GA","description":"\u003cp\u003eHeather gray hoodies with your town or neighborhood in arched varsity lettering. Find Chickamauga, Ellijay, Lake Lanier and Sky Valley, plus more towns and neighborhoods in the Gainesville area. Each design is drawn by 704 Shop, a hometown-apparel brand since 2013.\u003c\/p\u003e","products":[{"product_id":"nh-dawsonville-hoodie","title":"Dawsonville Neighborhoodie","description":"\u003cp\u003eDawsonville is the last flat ground before the mountains take over, and this hoodie stakes that claim on your chest. The town gave Georgia the Georgia Racing Hall of Fame and gave hikers the trailhead at Amicalola Falls. It also gave a lot of people their first cup of coffee at the Pool Room and their sense of what a real small town feels like.\u003c\/p\u003e\u003cp\u003eWear it because you grew up here, because you come back every season, or because the drive up from Atlanta always ends here first. Midweight fleece, relaxed fit, built to move.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnisex, Fits True to Size\u003c\/li\u003e\n\u003cli\u003e10 oz Cotton\/Polyester Fleece\u003c\/li\u003e\n\u003cli\u003eSelf Faced Hood Lining\u003c\/li\u003e\n\u003cli\u003eSplit stitch double needle sewing on all seams\u003c\/li\u003e\n\u003cli\u003eMachine Wash Cold, Hang Dry for longest life\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Stakes","offers":[{"title":"Grey Heather \/ S","offer_id":67578664157267,"sku":"13877064927560","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ M","offer_id":67578664190035,"sku":"13878085945821","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ L","offer_id":67578664222803,"sku":"13879850932225","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ XL","offer_id":67578664255571,"sku":"13880782095197","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 2XL","offer_id":67578664288339,"sku":"13881045596731","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 3XL","offer_id":67578664321107,"sku":"13882269178095","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/5359\/files\/772a3644f1cf1f90.png?v=1790910148"},{"product_id":"nh-dillard-hoodie","title":"Dillard Neighborhoodie","description":"\u003cp\u003eThe valley is wide, the ridges are close, and the Dillard House has been setting the table for Georgia mountain travelers longer than most towns have had a reason to put their name on anything. This hoodie puts that name on your chest.\u003c\/p\u003e\u003cp\u003eDillard, Rabun County, far north Georgia. Where the Little Tennessee starts and the pastoral valley stays unhurried no matter what is happening on the other side of the ridge. Wear it at the inn, wear it on the drive up 441, or wear it because the valley is home and that is enough.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnisex, Fits True to Size\u003c\/li\u003e\n\u003cli\u003e10 oz Cotton\/Polyester Fleece\u003c\/li\u003e\n\u003cli\u003eSelf Faced Hood Lining\u003c\/li\u003e\n\u003cli\u003eSplit stitch double needle sewing on all seams\u003c\/li\u003e\n\u003cli\u003eMachine Wash Cold, Hang Dry for longest life\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Stakes","offers":[{"title":"Grey Heather \/ S","offer_id":67578665369683,"sku":"13883720653383","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ M","offer_id":67578665402451,"sku":"13884348929956","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ L","offer_id":67578665435219,"sku":"13885415587013","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ XL","offer_id":67578665467987,"sku":"13886276849324","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 2XL","offer_id":67578665500755,"sku":"13887416041645","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 3XL","offer_id":67578665533523,"sku":"13888055970803","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/5359\/files\/f8f0d0f2d68cf87c.png?v=1790910177"},{"product_id":"nh-sky-valley-hoodie","title":"Sky Valley Neighborhoodie","description":"\u003cp\u003eThe mountain golf valley, printed on your chest. Sky Valley sits above the Georgia heat in Rabun County, where the fairways follow the land's contours and the Appalachians fill every sight line.\u003c\/p\u003e\u003cp\u003eMud Creek Falls Trail runs through rhododendron and hardwood. The chapel sits quiet on the mountainside. The air is cooler and the view earns the drive up.\u003c\/p\u003e\u003cp\u003eThis hoodie is for the regulars, the returnees, and anyone who looked out over Sky Valley and decided the road back down could wait.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnisex, Fits True to Size\u003c\/li\u003e\n\u003cli\u003e10 oz Cotton\/Polyester Fleece\u003c\/li\u003e\n\u003cli\u003eSelf Faced Hood Lining\u003c\/li\u003e\n\u003cli\u003eSplit stitch double needle sewing on all seams\u003c\/li\u003e\n\u003cli\u003eMachine Wash Cold, Hang Dry for longest life\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Stakes","offers":[{"title":"Grey Heather \/ S","offer_id":67578666418259,"sku":"13889288762735","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ M","offer_id":67578666451027,"sku":"13890401727325","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ L","offer_id":67578666483795,"sku":"13891263787439","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ XL","offer_id":67578666516563,"sku":"13892324733908","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 2XL","offer_id":67578666549331,"sku":"13893773119072","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 3XL","offer_id":67578666582099,"sku":"13894408327697","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/5359\/files\/5212c10b919f737c.png?v=1790910205"},{"product_id":"nh-mountain-city-hoodie","title":"Mountain City Neighborhoodie","description":"\u003cp\u003eBlack Rock Mountain is the landmark. If you live in Mountain City, it is the first thing you point to when someone asks where you are from. This hoodie puts that on your chest.\u003c\/p\u003e\n\n\u003cp\u003eMountain City sits at one of the highest elevations in northeast Georgia, and Black Rock Mountain State Park sits above that. The overlooks there give you the whole Southern Appalachian spread in one look. Rows of ridges, cooler air, and nothing resembling Atlanta traffic.\u003c\/p\u003e\n\n\u003cp\u003eMidweight fleece, relaxed fit. Wears well on a mountain road or anywhere else you take it.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnisex, Fits True to Size\u003c\/li\u003e\n\u003cli\u003e10 oz Cotton\/Polyester Fleece\u003c\/li\u003e\n\u003cli\u003eSelf Faced Hood Lining\u003c\/li\u003e\n\u003cli\u003eSplit stitch double needle sewing on all seams\u003c\/li\u003e\n\u003cli\u003eMachine Wash Cold, Hang Dry for longest life\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Stakes","offers":[{"title":"Grey Heather \/ S","offer_id":67578667630675,"sku":"13895355064779","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ M","offer_id":67578667663443,"sku":"13896831318193","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ L","offer_id":67578667696211,"sku":"13897158389645","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ XL","offer_id":67578667728979,"sku":"13898920142184","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 2XL","offer_id":67578667761747,"sku":"13899356954526","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 3XL","offer_id":67578667794515,"sku":"13900103802164","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/5359\/files\/36bc467523972580.png?v=1790910233"},{"product_id":"nh-sautee-nacoochee-hoodie","title":"Sautee Nacoochee Neighborhoodie","description":"\u003cp\u003eThe Nacoochee Valley is wide, green and ringed by mountains on every side. The mound on the valley floor has been a landmark for centuries. This hoodie is for everyone who has pulled over there, crossed the valley at sunrise, or made Nora Mill a regular stop.\u003c\/p\u003e\u003cp\u003eHeather-gray fleece, a chest print that names the place outright. No flourishes needed when the valley speaks for itself.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnisex, Fits True to Size\u003c\/li\u003e\n\u003cli\u003e10 oz Cotton\/Polyester Fleece\u003c\/li\u003e\n\u003cli\u003eSelf Faced Hood Lining\u003c\/li\u003e\n\u003cli\u003eSplit stitch double needle sewing on all seams\u003c\/li\u003e\n\u003cli\u003eMachine Wash Cold, Hang Dry for longest life\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Stakes","offers":[{"title":"Grey Heather \/ S","offer_id":67578669695059,"sku":"13907441382065","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ M","offer_id":67578669727827,"sku":"13908106728235","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ L","offer_id":67578669760595,"sku":"13909675925347","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ XL","offer_id":67578669793363,"sku":"13910539517669","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 2XL","offer_id":67578669826131,"sku":"13911605229108","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 3XL","offer_id":67578669858899,"sku":"13912839149686","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/5359\/files\/db6a1ee9e966802f.png?v=1790910274"},{"product_id":"nh-lakemont-gainesville-hoodie","title":"Lakemont Neighborhoodie (Gainesville)","description":"\u003cp\u003eLake Rabun runs long and cold between forested ridges, and Lakemont belongs to the people who know it by heart. This hoodie puts that on your chest.\u003c\/p\u003e\u003cp\u003eThe Lake Rabun Hotel has anchored this shoreline for as long as families have been coming back to the coves. The air cools on the drive up, the dock appears through the trees, and the day slows down. That is Lakemont, and that is what this is about.\u003c\/p\u003e\u003cp\u003eHeather-gray fleece, relaxed fit. Wear it on the porch when the ridgeline goes dark, or on the drive back down to the flatlands when you are already thinking about next summer.\u003c\/p\u003e","brand":"Stakes","offers":[{"title":"Grey Heather \/ S","offer_id":67578671792211,"sku":"13931628712154","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ M","offer_id":67578671824979,"sku":"13932420284762","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ L","offer_id":67578671857747,"sku":"13933812283518","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ XL","offer_id":67578671890515,"sku":"13934569972897","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 2XL","offer_id":67578671923283,"sku":"13935494906083","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 3XL","offer_id":67578671956051,"sku":"13936179719895","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/5359\/files\/5d1c612f9dd52ce6.png?v=1790910311"},{"product_id":"nh-tallulah-falls-hoodie","title":"Tallulah Falls Neighborhoodie","description":"\u003cp\u003eTallulah Gorge doesn't ease you in. It just drops, and you either lean over the rail or you don't. This hoodie is for the ones who do.\u003c\/p\u003e\n\n\u003cp\u003eThe design carries the Tallulah Falls name the way the place carries its reputation: straightforward, no fuss. Grounded in a gorge that was cutting through the Blue Ridge long before the overlooks had numbers. Wear it on the North Rim Trail, wear it after. Heather-gray fleece, relaxed fit, built for actual use.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnisex, Fits True to Size\u003c\/li\u003e\n\u003cli\u003e10 oz Cotton\/Polyester Fleece\u003c\/li\u003e\n\u003cli\u003eSelf Faced Hood Lining\u003c\/li\u003e\n\u003cli\u003eSplit stitch double needle sewing on all seams\u003c\/li\u003e\n\u003cli\u003eMachine Wash Cold, Hang Dry for longest life\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Stakes","offers":[{"title":"Grey Heather \/ S","offer_id":67578673954899,"sku":"13943882495163","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ M","offer_id":67578673987667,"sku":"13944602933478","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ L","offer_id":67578674020435,"sku":"13945767327040","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ XL","offer_id":67578674053203,"sku":"13946110184938","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 2XL","offer_id":67578674085971,"sku":"13947583172834","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 3XL","offer_id":67578674118739,"sku":"13948000758235","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/5359\/files\/71cd6c864ff6a976.png?v=1790910350"},{"product_id":"nh-hartwell-hoodie","title":"Hartwell Neighborhoodie","description":"\u003cp\u003eHartwell sits on the Georgia-South Carolina line with Lake Hartwell out front and a historic square holding down the center of town. This hoodie belongs to both sides of that: the lake people and the square regulars.\u003c\/p\u003e\n\n\u003cp\u003eThe Hart County Community Theatre keeps its lights on a few blocks from where Shoppe on the Square and Lake Hartwell Collectibles have been doing business for years. That's the town. That's what's on your chest.\u003c\/p\u003e\n\n\u003cp\u003eHeather-gray fleece, relaxed fit. Made to wear on the water or off it.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnisex, Fits True to Size\u003c\/li\u003e\n\u003cli\u003e10 oz Cotton\/Polyester Fleece\u003c\/li\u003e\n\u003cli\u003eSelf Faced Hood Lining\u003c\/li\u003e\n\u003cli\u003eSplit stitch double needle sewing on all seams\u003c\/li\u003e\n\u003cli\u003eMachine Wash Cold, Hang Dry for longest life\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Stakes","offers":[{"title":"Grey Heather \/ S","offer_id":67578676805715,"sku":"13985547720599","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ M","offer_id":67578676838483,"sku":"13986598197094","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ L","offer_id":67578676871251,"sku":"13987317914040","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ XL","offer_id":67578676904019,"sku":"13988555097851","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 2XL","offer_id":67578676936787,"sku":"13989284278940","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 3XL","offer_id":67578676969555,"sku":"13990912599228","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/5359\/files\/424522fd1dd1ddc8.png?v=1790910458"},{"product_id":"nh-braselton-hoodie","title":"Braselton Neighborhoodie","description":"\u003cp\u003eThis one is for Braselton. The town where the Mulberry River Walk is part of the Tuesday routine, not a tourist stop. Rolling Piedmont country on one side, a seat at Paddy's on the other.\u003c\/p\u003e\u003cp\u003eHeather-gray fleece, relaxed fit, built for the kind of place where comfort isn't an afterthought. Wear it on the trail, wear it at the table. If Braselton is yours, this hoodie already fits.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnisex, Fits True to Size\u003c\/li\u003e\n\u003cli\u003e10 oz Cotton\/Polyester Fleece\u003c\/li\u003e\n\u003cli\u003eSelf Faced Hood Lining\u003c\/li\u003e\n\u003cli\u003eSplit stitch double needle sewing on all seams\u003c\/li\u003e\n\u003cli\u003eMachine Wash Cold, Hang Dry for longest life\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Stakes","offers":[{"title":"Grey Heather \/ S","offer_id":67578679689299,"sku":"14021756888331","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ M","offer_id":67578679722067,"sku":"14022913919157","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ L","offer_id":67578679754835,"sku":"14023372043307","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ XL","offer_id":67578679787603,"sku":"14024276282303","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 2XL","offer_id":67578679820371,"sku":"14025491415785","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 3XL","offer_id":67578679853139,"sku":"14026108405128","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/5359\/files\/f7292f697ea5baa3.png?v=1790910535"},{"product_id":"nh-ellijay-hoodie","title":"Ellijay Neighborhoodie","description":"\u003cp\u003eEllijay has its own rhythm and this hoodie keeps time with it. Apple season in the hills, the Apple Festival on the calendar, a long morning at Das Kaffeehaus turning into something longer. That's the life this thing is cut for.\u003c\/p\u003e\u003cp\u003eHeavy enough for a cold October morning in the orchard rows. Comfortable enough for a slow afternoon on North Main. If you have ever driven home with a bag of apples in the back seat, you already know what this is about.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnisex, Fits True to Size\u003c\/li\u003e\n\u003cli\u003e10 oz Cotton\/Polyester Fleece\u003c\/li\u003e\n\u003cli\u003eSelf Faced Hood Lining\u003c\/li\u003e\n\u003cli\u003eSplit stitch double needle sewing on all seams\u003c\/li\u003e\n\u003cli\u003eMachine Wash Cold, Hang Dry for longest life\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Stakes","offers":[{"title":"Grey Heather \/ S","offer_id":67578686832723,"sku":"14051786440093","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ M","offer_id":67578686865491,"sku":"14052902358288","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ L","offer_id":67578686898259,"sku":"14053710961532","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ XL","offer_id":67578686931027,"sku":"14054453027145","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 2XL","offer_id":67578686963795,"sku":"14055550460491","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 3XL","offer_id":67578686996563,"sku":"14056872471824","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/5359\/files\/b1c5566fc1dd3590.png?v=1790910620"},{"product_id":"nh-blue-ridge-hoodie","title":"Blue Ridge Neighborhoodie","description":"\u003cp\u003eBlue Ridge runs on a train schedule and a lake calendar, and this hoodie knows that. The design centers on the town's name the way the depot centers East Main Street: squarely, without apology.\u003c\/p\u003e\n\u003cp\u003eThe Blue Ridge Scenic Railway put this valley on the map for people outside it. For everyone already here, the map was never needed. Wear this one when you're somewhere that isn't Blue Ridge and want to make that fact known. 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The design earns its place on a garment built to last, with a midweight fleece that holds up from the bleachers to wherever the rest of the day takes you.\u003c\/p\u003e\n\u003cp\u003eWear it like you mean it.\u003c\/p\u003e","brand":"Stakes","offers":[{"title":"Grey Heather \/ S","offer_id":67585390542931,"sku":"33012122677584","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ M","offer_id":67585390575699,"sku":"33013726668189","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ L","offer_id":67585390608467,"sku":"33014633129242","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ XL","offer_id":67585390641235,"sku":"33015179048086","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 2XL","offer_id":67585390674003,"sku":"33016392840852","price":65.0,"currency_code":"USD","in_stock":true},{"title":"Grey Heather \/ 3XL","offer_id":67585390706771,"sku":"33017864475080","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0690\/5359\/files\/84e06cd6e200797b_c8a128ea-813b-4c08-8d68-98f55688f06a.png?v=1790990432"},{"product_id":"nh-fort-oglethorpe-hoodie","title":"Fort Oglethorpe Neighborhoodie","description":"\u003cp\u003eThis hoodie is built around the town that sits beside one of the country's first national military parks and below a ridgeline most people only see from the highway. 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